Custom
Shop Cassie Hughes is now officially offering custom earring design, manufacture and branding. Also on offer, unique design and retail collaborations for entities that align with Cassie Hughes' ethos. Options start as low as 1-19 earring sets with greater discounts and perks on larger orders. All earrings are laser cut from 3mm acrylic, which comes in a wide range of colours and styles.
Cassie has 25+ years design industry experience. Developing, connecting with and translating brands is her superpower.
Interested in developing an exclusive range? Reach out via the contact form.
Projects & Collabs
Chrissy Flanagan - Queens of Chaos
As a thank you to Chrissy (AKA self proclaimed earring influencer) for sharing Shop Cassie Hughes earrings on her TikTok, I whipped up three custom designs to align with Chrissy's Queens of Chaos beer brand. If you've not seen this hilarious blind unboxing, you can find it on mine or Chrissy's TikTok. 2022 highlight for me. Love you and thank you again, ridiculously talented Mx Flanagan.
A small run of the short necked design was commissioned to be sold via Queens of Chaos online shop.
George - Polyserena 20th Anniversary Tour
Katie Noonan reached out a few weeks prior to George's first show (of the Polyserena 20th Anniversary Tour) in Brisbane for a collab. If curious, she is delightful! Katie had a vision in mind to tweak an existing design of mine for the song Special One. Lickidy splits I sent a handful of design variations across and one was selected. Not knowing how popular the earrings would be and considering the timeline to design, make and deliver from Melbourne to Brisbane we settled on 50 sets. First show SOLD OUT and fast. What ensued was a rockstar few weeks making and delivering earrings across the country for each show. It was hectic and thrilling to be a small part of the 20th Anniversary Tour celebration. Looking back, I am so grateful that Katie and crew were along for the ride, gifting me the experience. So relaxed, flexible and accommodating to last minute requests, random quantities, pick-up locations, tracking... so fun!
George (Tyrone and Katie), the lovely Bec (hype girl), me and the Special One earrings.
Due to a SOLD OUT Melbourne show (tickets and earrings) the night before, I spent the morning of the AFL GF frantically whipping up more earrings to run to the MCG (Katie was singing the anthem at the Grand Final) before George jetted off to Canberra for their next show.
To add a touch of personalisation, Special One lyrics were stamped onto the backing cards. There are now options available for collab branded and individually branded cards.
The earrings were selling faster than I could make them, so to ensure no-one missed out I made this card and a connected web page to be handed out at the shows. The QR code directed the holder to a web page to pre-order a set with postage partially paid.
What?!?! Yep, while running the earrings and QR Codes into the Melbounre venue, Katie was on the tely wearing the Special One earrings. Squealed when I saw the footage.
Magical show, night, experience - heavenly. The earrings glittered beautifully under the lights and stayed on, thank God/universe... and 170kg super strength glue. I was mildy (understated) stressed about a wadrobe malfunction.
Private Client - Custom Retail
This custom collection is for a private retail client. Fun, friendly, hippy earrings with individual sets made from four different materials allowing for a diverse, yet connected look with many variations for the customer to choose from.
Love this tech, it has incredibly precise detail and cut capability, granting greater design scope and flexibility.
Fresh off the laser, ready for construction.
So cute, I could eat em.
Christian Hull - F Off Shop
F Off branded designs, created as a teaser, out of love for Mr C.Hull, one of my favourite personalities. A collab with Christian, in my mind is the perfect fit for his shop and my brand. If you don't know Christian is an active ally, he raises awareness and money for important causes that empower woman.
The story so far is Christian is following Shop Cassie Hughes on insta and thinks the earrings are f--king amazing! I'll update details here should the story progress.
From a different angle :)
